Gaining customer commitment to a profitable business partnership … that’s the ultimate goal of every interaction between your salespeople and your customers. But in today’s marketplace, securing customer commitment is more challenging than ever before.
Increasing competition and escalating customer demands make it difficult for salespeople to gain acceptance of an initial sales proposal. More often than not, the salesperson is expected to negotiate or risk losing the business.
Your salespeople will:
Your customers will enjoy:
Your organization will experience: